SEO and Lead Generation Services
What you need to know about our SEO and Lead Generation services
Attract Potential Customers like a Magnet
Any successful business needs to be able to attract a steady stream of customers. There are many ways to attract customers.
You can either rely on word-of-mouth recommendation or you can engage in lead generation activities.
Word-of-mouth recommendation is a passive activity (a.k.a. your business depends on other people) and only works after you have established a brand name for your business or if you are a top leading company in your niche.
On the other hand, Lead Generation is a process whereby you actively engage in activities to seek out and attract prospects to engage your products or services. One benefit of lead generation is that you raise awareness about your company and brand and create opportunities to increase revenue by presenting yourself to potential customers (both new and existing) everyday.
Appear on the Front Page of Google
How many new customers do you think you can get if your website shows up on page 1 of Google every time someone searches for a product or service that is related to your business?
Now, if you are looking for ways to cut down on your advertising costs, how would you like to get your website seen on the front page of a Google search result?
Especially if your webpage appears on the first 5 results. You will be getting lots of free traffic. (a.k.a. no need to pay for expensive Google Advertising to get your website to be seen)
Easily persuade a prospect to buy your product or engage your services
How many times have you landed on a webpage and feel so excited about what the site has to offer that you feel an urge to take out your credit card to buy their products or reach for the phone to engage their services?
Many business own a website. The problem is they are not maximizing the true potential of their website to market their services and convert visitors into paying customers.
Which would you rather have? A beautiful sophisticated website that brings no sales or a plain simple website that converts visitors into paying customers like crazy?
Website optimization involves the art of using persuasive copywriting to convince and persuade visitors why they should do business with you.
We specialize in helping local business grow their business by getting qualified leads. Our approach to lead generation is tailored to your business model, so that we only recommend services that are relevant and will help in growing your business. This helps you, as a business owner, to reduce your marketing costs.
In general, our lead generation services encompasses the following 3 main aspects:
- Search Engine Optimization.
- Website Optimization
- Pay-per-click advertising campaign
Search Engine Optimization (SEO)
This is where we help to drive traffic to your website by optimizating your website for higher rankings in the search engines. SEO is a long term strategy and will continue to help you get leads even after you stop your SEO campaign. Depending on your business nature, we may propose investing in search engine marketing or social media marketing strategies.
We propose changes that you could do to your existing website to improve sales conversion and attract prospects. Website optimization can also help increasing brand awareness.
Pay-Per-Click (PPC) Advertising Campaign
PPC Ads Campaign helps to drive “instant” traffic to your website by showing your ads to people who are already looking for a service or product that your company is offering.
A Multi-Channel Approach To Lead Generation
An effective lead generation do not use only one strategy alone. While PPC ads campaign helps a business to start up quickly, it is not long term solution as advertising costs increases yearly. It is therefore important to supplement the traffic source using SEO and website optimization strategies.
There are many reasons why many local businesses engage our services. Here are three of the most common reasons:
- It is possible to get started at no up-front costs to you. Our consultant will explain when he meets you for a free consultation session.
- Our team of highly skilled and experienced certified SEO consultants have helped many businesses get their website ranked on the top 3 positions on Google.
- We offer flexible lead generation package to suit your budget and needs.
How To Engage Our Service
You can fill up the contact form here or call us to book an appointment to meet one of our consultants.
Here’s what you can get from a consultation session:
- Assessment of your business. We will show you what you need to do to improve sales.
- Potential demand for your services. We will show you the sales that “got away” because of a weak online presence.
- We will map out a lead generation blueprint for your business.
In short, we want to help you first even before you engage our expertise.
Contact Us Today!
If you feel that you could grow your business with more leads and customers generated by us, then call us today at +65 8408 8454 or fill up the contact form here.
Your Website is leaking money.
Find out 3 ways to improve your website to get more leads. Sign up and Get a free website audit from us.
Search Engine Optimization (referred by many as SEO) is an internet marketing tool that’s utilized to help search engines locate the important and relevant websites or webpages that either an individual or an enterprise is searching for, utilizing the right terminologies, keywords and HTML coding to optimize the website in sight ranking. It is especially important for small and intermediate enterprises to enhance their business’ internet visibility.
Optimizing the website with the use of SEO and lead generation services would help in producing more leads while generating more website traffic. The positions and rankings on the top search engines (i.e. Google, Bing and Yahoo!) plays an important part in gaining traffic towards the site. Plus, there are a lot of SEO and leads generation tools that can help in monitoring the position and ranking of the website in the search engines.
All of these would be great for your business; but, what is SEO and what are leads?
Knowing the Differences: SEO vs Lead Generation
SEO has its own laws and is totally different from lead generation. On one hand, SEO only deals with traffic generation that’s directed only to the website. On the other hand, lead generation is mainly utilized for the active marketing of products and services. SEO waits patiently for search engines to bring in potential customers while lead generation goes out there and looks for possible clients.
With the right lead generating tools and with a heightened traffic with the use of SEO, the business can produce more leads with these customer leads generation services.
Utilizing various tools like hiring an SEO Consultancy firm, quality keywords, adwords, links, forums, etc. permits both an organization and a company to increase their sales and gain a competitive edge as well as gain more traffic towards the website. Internet marketing, which consists of SEO and other marketing tools such as lead generation and website design services work together in unison. They help set up an integrated marketing approach for different organizations in order to attain success in the flow of sales.
Knowing the Different Internet Marketing Tools
Aside from the above mentioned internet marketing tools, here are other tools that can be used to gain more website traffic:
B2B Lead Generation
B2B lead generation services produce interest in a product or service in order to trigger sales, sometimes with the utilization of digital channels between businesses. In addition, due to so much data readily available online, there are now “self-directed buyers” and new methods on how to develop and qualify every potential leads even before the start of the selling process.
Now that the buying process has gone through serious changes, marketers are now looking for brand new methods to reach buyers and get themselves heard through online noise. Instead of looking for customers with the usual ads and emails, marketers should now concentrate on visibility and establishing ongoing relationships with clients.
B2C Lead Generation
B2C leads generation services focus more on generating an interest in products and services with the use of any form of digital channels between the business and the consumer. Unlike the B2B lead generation, B2C takes a shorter amount of time to accomplish. However, despite the two of them having different functions, both B2C and B2B use the same methods to gain more leads.
Social Media Lead Generation
Marketing has now changed in today’s generation, practically every single user is now looking for products and services they need through the use of social media. Social media leads generation campaign include the use of sites such as Facebook, Twitter and LinkedIn to draw more customers in to check out your business.
This is considered to be the best way to market your business to a much broader audience other that relying on SEO leads generation. Why’s that? Because nowadays, everyone has a social media account and people are constantly looking for something with the help of these platforms.
Pay-per-Click (PPC) Lead Generation
Aside from social media lead generation, PPC leads generation campaign is another great internet marketing services that’s used to bring in more visitors when you need more traffic for your website. However, using this method is pretty risky; with poor management, a lot of money would get wasted, visitors will be lowered and you would end up showing absolutely nothing to the general public.
PPC is actually quite simple to understand: the search engines permit businesses and individuals to purchase listings in their search results. These listings would sometimes appear with the natural, non-paid search results. When the sponsored listing is clicked by users, the search engine will automatically get paid for that click.
Every business, whether big or small, should consider getting the best business leads generation services to have more customer leads generation. Thus, these services shouldn’t be taken for granted if you want to have more sales to come in.